Cookie Consent by Free Privacy Policy website Claro Sport and ABB FIA Formula E World Championship sign new media partnership in Latin America
aprile 23, 2021 - ABB Formula E

Claro Sport and ABB FIA Formula E World Championship sign new media partnership in Latin America

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- #clarosport, Claro Video and marcaclaro.com will show all races and qualifying live, including all of Season 7 and the Puebla races in Mexico
 
- The multi-year agreement will provide coverage in Spanish speaking territories throughout Central and South America
 
- With highlights packages and on-demand content, the new media #partnership will introduce the sport to new fans in 17 countries

London, England (April 23, 2021) – #formulae has today announced a new media #partnership with #clarosport, to show each race of the 2020/21 ABB FIA #formulae World Championship.
 
Every race and qualifying session will be live across #clarosport, Claro Video and marcaclaro.com, with three highlights shows in the week after a race, and all content, also on demand on Claro Video and marcaclaro.com, providing full 360-degree coverage of the ABB FIA #formulae World Championship.
 
Claro Sports will provide localised Spanish-language commentary of the action to appeal to fans in each of the 17 territories, which #clarosport covers, including coverage of both races at the inaugural Puebla E-Prix – a double-header at a brand new location for #formulae in Mexico.
 
The multi-year #partnership will introduce new viewers to #formulae across the Latin American region, in countries throughout Central and South America, including Argentina, Brasil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, and Uruguay.

CHIEF MEDIA OFFICER OF #formulae - AARTI DABAS
"We are pleased to welcome #clarosport as the latest media partner joining us for Season 7 of the ABB FIA #formulae World Championship. #clarosport allows us to showcase #formulae across Central and South America across linear, OTT and digital channels, with a mix of live action and on-demand content. Local language coverage will help us to grow our audiences, who can join us this weekend, live from Valencia."

CHIEF OF #clarosport - JOE ABOUMRAD
"Claro Sport are looking to bring exciting, next generation sports action to fans across Latin America and our #partnership with #formulae is certainly going to deliver that. If the opening rounds of Season 7 are anything to go by, our audiences are in for close-contact, all-action, wheel-to-wheel #racing and it will be pure #entertainment from this unpredictable electric #racing series."