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febbraio 10, 2022 - Uber Strategist

Interviews available – Dare Drop Co-Founders level up influencer marketing

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Instead of the typical ‘brought to you by’ messaging in many on-demand activations, Dare Drop offers a highly engaging and interactive way to connect creators and their audiences. Founded on the idea that influencer marketing could be more than its traditional formal transaction-based form, Dare Drop takes the concept of Twitch Drops — in-game rewards to fans when a streamer reaches a certain milestone in a game — and spices them up with dares.

Dares can be anything from completing a game, to pulling off an insane trickshot, or even a real-life request. Completing one unlocks rewards — in-game content, game keys, cash prizes, and more — that content creators can share with their fans. The result is exciting organic content and a highly engaged audience. 

There are three audiences supported by the Dare Drop platform: Fans, Creators, and Publishers. 

For Fans

With Dare Drop, fans can be a part of their favorite creator’s content! Set a challenge for them, and both content creators and fans reap the rewards when they complete it! Fans can pledge money toward the dare, and they won’t pay until the creator succeeds.

For Creators

Dare Drop promises more engaged fans, by changing the way creators play games! Signing-up to the Dare Drop platform gives creators access to a suite of games and dares to take on. Creators can attempt dares submitted by fans and/or publishers, and reward the loyal audience cheering them on. The more challenges you dare to take on, the more prizes you unlock for your fans.

 

For Publishers

Show off the best parts of your game by challenging creators to dares, and reward their fans when they succeed! With Dare Drop, make meaningful influencer partnerships, not just transactions. Dares take no dev time to implement, but can draw in six times the watch time than the average stream, making it a win-win for you and your creator partners!

For more information:

About Dare Drop 

Dare Drop was created when founders Joe Bechtold and Paul Traficanti saw an opportunity to evolve influencer marketing in the gaming world past its traditional, transactional form. Through the power of Dares and challenges, Dare Drop allows its partners to grow their streamer communities while delivering best-in-class engagement. Made for publishers, creators, and fans. Visit https://daredrop.com/ to learn more.

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